Brand identity for projects that need to be recognised and remembered
We design visual identities that organise how a brand presents itself, is recognised and remains coherent across every touchpoint. More than a logo: a system that works in digital, print and physical space with coherence and its own character.
A brand is remembered by how it repeats.
What’s inside.
Every piece is designed to fit with the rest. Each works on its own; together, they shine.
- 01
Logo
The central symbol of the brand. Designed from an idea, built to last and work at any scale or medium.
- 02
Visual system
The set of rules, proportions and elements that make the brand recognisable and coherent in any context.
- 03
Colour palette
Colour with judgement: selection, combinations and applications for consistent, instantly recognisable brand presence.
- 04
Typography
Typographic choices that reinforce the brand's character and ensure legibility in every context and medium.
- 05
Visual tone
The gaze that guides image decisions: what to show, how to frame it and what atmosphere to convey.
- 06
Digital applications
The identity brought to web, social media and digital environments with coherence and all of its character.
- 07
Print applications
The brand on paper: stationery, packaging and physical supports held to the same standard as digital.
- 08
Usage criteria
Clear rules so the brand works well in the hands of anyone — internal teams or external partners.
Who it's for
For new brands ready to be born with personality, and for established businesses ready for an image that matches what they offer. Restaurants, clinics, estate agencies, products and personal brands with a story to tell.
Step by step.
Everything in plain sight: you always know where the project stands and what comes next. How we always work.
Diagnosis and listening
We start by understanding the business, the audience, the competition and the goals. With that map, every visual decision has a reason.
Brand strategy
We define positioning, values and tone before designing. The conceptual framework guides all formal decisions.
Design and system building
We develop the symbol, its variants, typography, colour and application rules — a coherent, functional system.
Delivery and support
Files ready for digital, print and physical spaces, with clear guidelines so your team can apply the brand with complete autonomy.
Already at work.
What people ask us.
Price, timings, deliverables: the essentials about brand identity before we begin.
Ask a questionIt depends on the agreed scope, but generally it includes: logo and variants, colour palette, typography, visual tone, usage rules and basic digital and print applications. More than a logo file, we build a system that works coherently across every context in which the brand will appear.
We always work on the complete system, because context is what turns a symbol into a brand. The system includes the logo, its variants, the palette, typography, image criteria and application rules. That is what makes a brand truly work.
When the current identity no longer accurately represents the business, when there is inconsistency across different formats, when the company has evolved and the brand has not kept pace, or when a new channel — website, physical space, international market — demands something more refined. Often a rebrand is an evolution that respects and strengthens what already works.
A logo with its core identity starts from €1,200 + VAT, and full branding — strategy, visual system and brand guidelines — from €2,900 + VAT, depending on scope and deliverables. More complex projects — covering strategic research, an extensive visual system or multiple applications — are quoted individually. We tailor the scope to each project; the level of judgement and care is always the same.
Yes. We always begin with a diagnosis: what has value in the current identity and what is ready to evolve. If there are elements that work well — a recognisable colour, a typeface with personality — we integrate them. If we need to start from scratch, we do so with clear reasons. Every change has a purpose.
All original editable files (AI, PDF, SVG), optimised versions for digital use (PNG, SVG in various colours and backgrounds), print-ready files and a usage guide with clear rules so anyone working with the brand can apply it correctly.
- Logo designThe logo as the core piece of the visual system: designed with strategic intent and built to work across every context.
- Brand strategyThe positioning, narrative and tone of voice that give direction to the identity.
- Web design & digital experienceThe identity carried into a coherent digital presence.
- Audiovisual productionPhotography, video and original music consistent with the identity.
Tell us where your brand is today and where you want to take it. A direct, friendly conversation, with ideas from the very first minute.